Consulting Haus
Consulting Haus is an integrated advisory firm helping entrepreneurs, professionals, and business owners connect business strategy, wealth planning, and life goals into one clear path forward. Built around the belief that better outcomes don’t happen by chance, the firm brings together a multi-disciplinary consulting model designed to create clarity, momentum, and long-term value.
Industry
— Professional services
— Financial services
Branding to
— Articulate value
— Become known
— Increase sales effectiveness
Services
— Brand & value proposition strategy
— Brand identity & visual systems
— Website design & development
— Marketing collateral design
The Situation
Consulting Haus had evolved into something far more sophisticated than the market perceived it to be.
But the brand lacked the clarity and sophistication to communicate that value. As the firm prepared for its next stage of growth, it needed a brand that could better reflect its value while creating a stronger emotional connection with high-value clients and future advisory partners.
The Human Behaviour Catalyst
With clarity comes confidence and transformation begins to shine through.
The Solution
Yield branding was engaged to take Consulting Haus through its full Genesys process to transform the business and the brand.
The engagement began with a deep strategic process in a 2 day corporate retreat that uncovered the firm’s most powerful differentiator: its ability to connect disciplines that are traditionally siloed. This led to the development of a new positioning strategy and visual identity system centered on the brand promise of “better days ahead”.
Yield then developed a comprehensive visual identity system inspired by light, horizon lines, and forward momentum. The new identity balanced sophistication with optimism, creating a brand that felt both premium and deeply human.
The rollout extended across every major touchpoint including a fully redesigned and written website, LinkedIn content strategy, pitch deck, social media launch campaign, and a complete corporate stationery system. The website experience was designed to simplify complex advisory offerings into a clearer, more connected narrative that reflected the firm’s integrated approach.
The Yield
Immediately there was a positive response to the new value proposition and the brand’s visual appeal from existing customers.
Sales activity increased significantly with larger and more complex consulting engagements.
With the relaunch of LinkedIn, they began to build their follower network and regularly post branded content.